Company Profile
Our Heritage.
With over 50 years of legacy, Olive Cables has built a strong reputation in wires and cable manufacturing in India. Founded in 1975 as Macasta Cables, the company began with a vision of delivering reliable and safe electrical wiring solutions. From a modest beginning, Olive has grown into a trusted manufacturer serving telecom, power, infrastructure, and residential sectors. Its advanced manufacturing facility in Delhi spans over 15,000 square feet and supports modern automated production.
Today, the brand "OLIVE" stands for dependable cables, consistent quality, and electrical safety across multiple industries.
Years of Excellence
Sq. Ft. Facility
Founder Message.
"Welcome to the world of Olive Cables."
"For over 50 years, our journey has been guided by trust, quality, and continuous improvement. We believe in building a positive work culture where experienced professionals and young talent grow together and bring fresh ideas to our manufacturing practices. At Olive, we follow a “nothing is impossible” approach that encourages innovation and responsible risk-taking. This mindset helps us deliver dependable wires and cables that meet evolving customer needs. Our focus on research, product development, and quality standards allows us to create reliable electrical solutions that offer real value. We remain committed to strengthening long-term relationships and delivering products that support safe and efficient connectivity for homes, businesses, and industries."
Late. Shri Rajendra kumar jain
Founder, Olive Cables
Our Journey
Company History.
Five decades of milestones that shaped Olive Cables into India's trusted cable manufacturer.
Our Journey
Company History.
Five decades of milestones that shaped Olive Cables into India's trusted cable manufacturer.
1975
Journey Started
Late Shri Rajendra Jain founded Macasta Cables, marking the beginning of our journey in wires and cables manufacturing.
Delhi, India
1975
Journey Started
Late Shri Rajendra Jain founded Macasta Cables, marking the beginning of our journey in wires and cables manufacturing.
Delhi, India
1982
Registration Compliance Completed
Registration compliance completed, establishing the company's legal foundation and corporate identity.
A significant milestone in our journey towards becoming a recognized manufacturer.
1982
Registration Compliance Completed
Registration compliance completed, establishing the company's legal foundation and corporate identity.
A significant milestone in our journey towards becoming a recognized manufacturer.
1990
Pioneering R&D Lab
Set up India's pioneering Hi-Tech R&D Lab, establishing our commitment to innovation and quality.
This milestone positioned us as a technology leader in the Indian cable manufacturing industry.
1990
Pioneering R&D Lab
Set up India's pioneering Hi-Tech R&D Lab, establishing our commitment to innovation and quality.
This milestone positioned us as a technology leader in the Indian cable manufacturing industry.
1998
Production Expansion
Added Co-axial & Telephone Cable Production Lines, expanding our product portfolio.
Diversification into telecommunications infrastructure cabling solutions.
1998
Production Expansion
Added Co-axial & Telephone Cable Production Lines, expanding our product portfolio.
Diversification into telecommunications infrastructure cabling solutions.
2003
International Expansion
Established subsidiary company Chanda Over Seas for international business operations.
Strategic move to expand our global footprint and serve international markets.
2003
International Expansion
Established subsidiary company Chanda Over Seas for international business operations.
Strategic move to expand our global footprint and serve international markets.
2004
Brand Registered
Brand registered, securing our intellectual property and market identity.
Formal recognition of our brand as a trusted name in cable manufacturing.
2004
Brand Registered
Brand registered, securing our intellectual property and market identity.
Formal recognition of our brand as a trusted name in cable manufacturing.
2005
Innovation Milestone
Introduced India's first Cat-5 cables, revolutionizing network infrastructure.
Pioneering achievement that set new standards in data transmission cabling.
2005
Innovation Milestone
Introduced India's first Cat-5 cables, revolutionizing network infrastructure.
Pioneering achievement that set new standards in data transmission cabling.
2017
Strategic Merger
Merger of Macasta Cable Industries & Chanda Over Seas into "OLIVE CABLES (INDIA) PRIVATE LIMITED".
Unified corporate structure to support nationwide projects and enhanced OEM partnerships.
2017
Strategic Merger
Merger of Macasta Cable Industries & Chanda Over Seas into "OLIVE CABLES (INDIA) PRIVATE LIMITED".
Unified corporate structure to support nationwide projects and enhanced OEM partnerships.
2020
Geographic Expansion
Establishment of Odisha branch, expanding our regional presence.
Strengthening distribution network and customer service capabilities in Eastern India.
2020
Geographic Expansion
Establishment of Odisha branch, expanding our regional presence.
Strengthening distribution network and customer service capabilities in Eastern India.
2022
Central India Presence
Establishment of Madhya Pradesh branch, further expanding our reach.
Enhanced service delivery and market penetration in Central India.
2022
Central India Presence
Establishment of Madhya Pradesh branch, further expanding our reach.
Enhanced service delivery and market penetration in Central India.
2023
Regional Growth
Establishment of Chhattisgarh branch, continuing our expansion strategy.
Strengthening our presence and commitment to serving customers across diverse regions.
2023
Regional Growth
Establishment of Chhattisgarh branch, continuing our expansion strategy.
Strengthening our presence and commitment to serving customers across diverse regions.
2024
Manufacturing Expansion
New power cord plant started, increasing production capacity.
Significant investment in infrastructure to meet growing market demand.
2024
Manufacturing Expansion
New power cord plant started, increasing production capacity.
Significant investment in infrastructure to meet growing market demand.
2025
50th Anniversary
Celebrating 50th anniversary—half a century of innovation, quality, and trust.
A remarkable journey from Macasta Cables to Olive Cables, powering India's infrastructure with reliable cabling solutions.
2025
50th Anniversary
Celebrating 50th anniversary—half a century of innovation, quality, and trust.
A remarkable journey from Macasta Cables to Olive Cables, powering India's infrastructure with reliable cabling solutions.
Future
Many More Innovations Coming Soon
Continuing our legacy of innovation and excellence with new products and technologies.
Stay tuned for groundbreaking developments that will shape the future of cable manufacturing in India.
Future
Many More Innovations Coming Soon
Continuing our legacy of innovation and excellence with new products and technologies.
Stay tuned for groundbreaking developments that will shape the future of cable manufacturing in India.
Strategic Direction
Mission & Vision
What drives us forward as India's trusted cable manufacturer.
Our Mission.
To manufacture high-quality wires and cables using advanced technology, ensuring safety, durability, and dependable electrical connectivity for homes, businesses, and industries.
Our Vision.
To become a trusted leader in wires and cables manufacturing by delivering reliable electrical solutions that support safe, efficient, and modern infrastructure.
What We Stand For
Our Values.
The principles that guide every decision and every cable we produce.
Integrity
We work with honesty and follow ethical practices in every business deal and partnership.
Quality
Every cable is tested to meet strict standards for safety, durability, and reliable electrical performance.
Innovation
We improve our manufacturing with modern technology to meet changing electrical and infrastructure needs.
Customer Trust
We earn trust through reliable products, consistent quality, and dependable customer support.
Key Achievements
Numbers That Matter
Our growth and scale in a glance.
Years of Excellence
Sq. Ft. Facility
CAGR Revenue Growth
The Olive Advantage
Engineering Excellence.
What makes us the preferred choice for major infrastructure stakeholders across the country.
High-Purity Conductor
Utilizing premium Ball Copper and precision CCA for maximum connectivity.
Advanced QA Labs
In-house spectrometry and high-voltage stress testing at every phase.
Dynamic Design
Ability to manufacture as per specific environmental stressors and constraints.
Affordable Precision
Delivering international industrial standards at domestic competitive pricing.
Trusted OEM Partner
Manufacturing wing for some of India's most recognized electrical brands.
Ethical Logistics
Transparent distribution network and high-efficiency delivery pipelines.